Why attend

The Institute's Annual National Conference is your direct route to the industry experts, academics and senior practitioners. You can accomplish more from our conference in a day than you might otherwise achieve in weeks. And who better to get the knowledge from than us who sets, maintains and develops standards within the marketing industry.

You will:

  • gain insight into new tools and techniques from academics and experts
  • learn from leading practitioners how their businesses have implemented those techniques and achieved favourable results
  • hear new leanings from real-life case studies and translate into practice
  • discover new, more cost-effective solutions to existing processes
  • stay up-to-date with emerging or changing trends
  • get expert advice on the specific challenges faced by businesses
  • get instant answers, direct from experts
  • build networks with industry peers
  • Improve efficiency of teams making their marketing work harder

This is a unique and cost-effective learning opportunity with four compact training sessions in just one day. Don't miss out!

"It is intense. A lot of interesting subjects in a single day"
-Audrey Smile, Product Manager at LACTALIS GROUP
"Very good event. Engaging speakers, good time-keeping"
-Claudia Chapman, Marketing Manager, ACCA

Who should attend?

CEOs

CMOs

Senior marketers

Creative Directors

Marketing strategists

Marketing VPs and Directors

Executives in Business Development

Executives in Brand and Product Management

Media Buyers and Planners

E-Commerce roles

Delegates from blue-chip organisations such as Deloitte, Honda UK, HSBC Bank Plc, Lloyds TSB, Nestle, Rolls-Royce, PricewaterhouseCoopers, Sun Microsystems, Aviva, Toshiba, Xerox, Standard Life, Motorola, Capita, Royal Mail have benefited from attending.

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